Start.io audiences
Mother's Day Shoppers
in Italy

overview
These statistics show the insights and characteristics of Mother's Day shoppers who purchase flowers, candy, and heartfelt gifts for mothers, grandmothers, sisters, aunts, and other motherly figures in their lives. Based on POI visits, mobile apps and various device data signals, the Mother's Day shoppers in Italy, 81.9% are males.


INSIGHTS ON Mother's Day Shoppers in Italy
Age
55 years and above 26.6%
45-54 years 15.4%
35-44 years 6.7%
25-34 years 21%
18-24 years 30.3%
Gender
Male (81.9%)
Female (18.1%)
Top devices
01 Samsung Galaxy A13
02 Samsung Galaxy A52s 5G
03 Samsung Galaxy A50
04 Generic Android 6.0
05 Samsung Galaxy A33 5G
Leading carriers
01 Wind
02 Vodafone
03 HO
Updated: 07-2026