Start.io audiences

NBA Fans
in Michigan

NBA Fans
overview

Although the teams that play in the NBA are from North America, fans worldwide follow their favorite teams in the league. NBA Fans in Michigan range in age with 36.1% of them falling into the 55+ age group. Find out more about the characteristics of this group below.

NBA Fans
Michigan map
Geolocation stat
Country
United States
State
Michigan
Population
9,986,857
Area
56,539 sq mi
Audience size
305,383
Michigan map

INSIGHTS ON NBA Fans in Michigan

Age
55 years and above 36.1%
45-54 years 22.9%
35-44 years 10.8%
25-34 years 10.2%
18-24 years 19.9%
Gender
Male (44.9%)
Female (55.1%)
Household income
Less than $25,000 35.8%
$25,000 to $39,999 16.8%
$40,000 to $59,999 20%
$60,000 to $74,999 5.4%
$75,000 to $99,999 7.5%
$100,000 to $149,999 13.7%
$150,000 and above 1%
OS
Android (48.7%)
iOS (51.3%)
Top devices
01 Apple iphone1,1
02 Apple iPhone17,2
03 Apple iPhone14,7
04 Apple iPhone14,5
05 Apple iPhone15,4
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Peterson
02 Intervale-Roselawn
03 Kern
04 Richard Allen
05 Jaycee Park
Activate this Audience
Activate this audience and access hundreds of user segments,
each containing millions of active consumers
Updated: 07-2026