Start.io audiences
NBA Fans
in United States
overview
Although the teams that play in the NBA are from North America, fans worldwide follow their favorite teams in the league. NBA Fans in United States range in age with 36% of them falling into the 55+ age group. Find out more about the characteristics of this group below.
Country
United States
Population
329,064,917
Area
9,147,593 sq km
INSIGHTS ON NBA Fans in United States
Age
55 years and above 36%
45-54 years 22.8%
35-44 years 10.1%
25-34 years 11.6%
18-24 years 19.5%
Gender
Male (60%)
Female (40%)
Household income
Less than $25,000 36.7%
$25,000 to $39,999 15.4%
$40,000 to $59,999 15.9%
$60,000 to $74,999 6.2%
$75,000 to $99,999 9.8%
$100,000 to $149,999 14.6%
$150,000 and above 1.3%
OS
Android (53.7%)
iOS (46.3%)
Top devices
01 Apple iphone1,1
02 Apple iPhone17,2
03 Apple iPhone16,2
04 Samsung Galaxy S23 Ultra
05 Apple iPhone14,5
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Belo Garden
02 City Hall Park
03 Central Park
04 Cornell University
05 Highland Park
Updated: 07-2026