Start.io audiences
New Moms
in Germany

overview
New moms are learning how to care for a child while juggling all other aspects of their lives. Of the consumers who are identified as New Moms in Germany, 35.9% are in the 55+ age group. Get more insights about this consumer group in the following charts.


INSIGHTS ON New Moms in Germany
Age
55 years and above 35.9%
45-54 years 9%
35-44 years 10.1%
25-34 years 24.2%
18-24 years 20.8%
Top devices
01 Generic Android 6.0
02 Samsung Galaxy S22
03 Samsung Galaxy A52s 5G
04 Samsung Galaxy A54 5G
05 Samsung Galaxy A53 5G
Leading carriers
01 Vodafone
02 Telekom
03 O2
Updated: 07-2026