Start.io audiences
Parents to Be
in Missouri

overview
Parents to be are entering an exciting phase of life as they prepare for their child's arrival. Of the consumers who are identified as Parents to Be in Missouri, 32.8% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
Missouri
Population
6,137,428
Area
68,742 sq mi

INSIGHTS ON Parents to Be in Missouri
Age
55 years and above 32.8%
45-54 years 18.9%
35-44 years 14.5%
25-34 years 15.5%
18-24 years 18.2%
Gender
Male (45.2%)
Female (54.8%)
Household income
Less than $25,000 37.2%
$25,000 to $39,999 17.1%
$40,000 to $59,999 15.8%
$60,000 to $74,999 5.8%
$75,000 to $99,999 10%
$100,000 to $149,999 12.2%
$150,000 and above 1.9%
OS
Android (57.7%)
iOS (42.3%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Apple iphone
04 Samsung sm-s901u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Central Park
02 Paige Satchel Stadium
03 University of Missouri-St Louis
04 Pioneer Park
05 Neighborhood 407
Updated: 07-2026