Start.io audiences

Road Trippers
in California

Road Trippers
overview

Road trippers love the idea of hopping in their vehicle and heading to their destination along a scenic or direct route. In California, 27.4% of Road Trippers are in the 55+ age group. Explore more characteristics of these users in the charts below.

Road Trippers
California map
Geolocation stat
Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi
Audience size
3,549,580
California map

INSIGHTS ON Road Trippers in California

Age
55 years and above 27.4%
45-54 years 22.5%
35-44 years 18.8%
25-34 years 12.9%
18-24 years 18.3%
Gender
Male (59.9%)
Female (40.1%)
Household income
Less than $25,000 36.4%
$25,000 to $39,999 15.1%
$40,000 to $59,999 15.9%
$60,000 to $74,999 6.2%
$75,000 to $99,999 9.3%
$100,000 to $149,999 16.3%
$150,000 and above 0.9%
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy S24 Ultra
05 Samsung sm-s908u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Belo Garden
02 City Hall Park
03 Cornell University
04 Central Park
05 Civic Space
Activate this Audience
Activate this audience and access hundreds of user segments,
each containing millions of active consumers
Updated: 07-2026