Start.io audiences
Road Trippers
in Idaho

overview
Road trippers love the idea of hopping in their vehicle and heading to their destination along a scenic or direct route. In Idaho, 26.3% of Road Trippers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
State
Idaho
Population
1,787,065
Area
82,643 sq mi

INSIGHTS ON Road Trippers in Idaho
Age
55 years and above 26.3%
45-54 years 22.1%
35-44 years 19.1%
25-34 years 12.9%
18-24 years 19.7%
Gender
Male (38.3%)
Female (61.7%)
Household income
Less than $25,000 34.7%
$25,000 to $39,999 17.4%
$40,000 to $59,999 19.2%
$60,000 to $74,999 8.5%
$75,000 to $99,999 9.3%
$100,000 to $149,999 10%
$150,000 and above 1%
Top devices
01 Apple iphone1,1
02 Samsung Galaxy S24 Ultra
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy S23
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Capitol Park
02 Molenaar Diamond Park Site
03 Shoshone Park
04 Wilson Creek Park
05 Memorial Park
Updated: 07-2026