Start.io audiences
Road Trippers
in Montana

overview
Road trippers love the idea of hopping in their vehicle and heading to their destination along a scenic or direct route. In Montana, 24.1% of Road Trippers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
State
Montana
Population
1,068,778
Area
145,546 sq mi

INSIGHTS ON Road Trippers in Montana
Age
55 years and above 24.1%
45-54 years 22.4%
35-44 years 21.4%
25-34 years 11.8%
18-24 years 20.3%
Gender
Male (31.8%)
Female (68.2%)
Household income
Less than $25,000 35.2%
$25,000 to $39,999 17.9%
$40,000 to $59,999 16.6%
$60,000 to $74,999 11%
$75,000 to $99,999 8%
$100,000 to $149,999 10.6%
$150,000 and above 0.8%
Top devices
01 Apple iphone1,1
02 Samsung Galaxy S24 Ultra
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy S23
05 Samsung sm-s901u
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Washington Park
02 Walker (Madame Cj ) Park
03 Welch Park
04 Highland Park
05 Sanchez (Paco) Park
Updated: 07-2026