Start.io audiences
Samsung Smartphone Users
in New Zealand
overview
Samsung smartphone users like the brand's reliability and wide selection of devices at every price point. Samsung Smartphone Users in New Zealand range in age with 40.8% of them falling into the 55+ age group. Find out more about the characteristics of this group below.
Country
New Zealand
Population
4,783,063
Area
262,443 sq km
INSIGHTS ON Samsung Smartphone Users in New Zealand
Age
55 years and above 40.8%
45-54 years 9.7%
35-44 years 7.7%
25-34 years 10.5%
18-24 years 31.2%
Gender
Male (52.5%)
Female (47.5%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy S24 Ultra
03 Samsung Galaxy S25 Ultra
04 Samsung Galaxy S23 Ultra
05 Samsung Galaxy A06
Leading carriers
01 2degrees
02 Spark
03 Vodafone
Updated: 07-2026