Start.io audiences
Second-Hand Shoppers
in Australia
overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in Australia, 46.9% are in the 55+ age group.
Country
Australia
Population
25,203,198
Area
7,633,565 sq km
INSIGHTS ON Second-Hand Shoppers in Australia
Age
55 years and above 46.9%
45-54 years 21.8%
35-44 years 13.1%
25-34 years 8.9%
18-24 years 9.3%
Gender
Male (83.4%)
Female (16.6%)
OS
Android (80%)
iOS (20%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Samsung Galaxy S24 Ultra
04 Samsung Galaxy S23 Ultra
05 Samsung Galaxy S25 Ultra
Leading carriers
01 Telstra
02 Optus
03 Vodafone
Updated: 07-2026