Start.io audiences
Second-Hand Shoppers
in Boston

overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in Boston, 37.7% are in the 55+ age group.


Country
United States
City
Boston, Massachusetts
Population
692,600
Area
48 sq mi

INSIGHTS ON Second-Hand Shoppers in Boston
Age
55 years and above 37.7%
45-54 years 21.2%
35-44 years 11.2%
25-34 years 13.1%
18-24 years 16.7%
Gender
Male (58.2%)
Female (41.8%)
Household income
Less than $25,000 30.7%
$25,000 to $39,999 9.1%
$40,000 to $59,999 15.8%
$60,000 to $74,999 6.6%
$75,000 to $99,999 16.1%
$100,000 to $149,999 21.3%
$150,000 and above 0.5%
OS
Android (38.3%)
iOS (61.7%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Apple iPhone17,2
04 Apple iPhone14,5
05 Apple iPhone16,2
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Medal Of Honor Park
04 Port of Boston
05 Hale Park
Updated: 07-2026