Start.io audiences
Second-Hand Shoppers
in Canada
overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in Canada, 47.3% are in the 55+ age group.
Country
Canada
Population
37,411,047
Area
9,093,507 sq km
INSIGHTS ON Second-Hand Shoppers in Canada
Age
55 years and above 47.3%
45-54 years 10.7%
35-44 years 16.2%
25-34 years 11.5%
18-24 years 14.3%
Gender
Male (68.3%)
Female (31.7%)
OS
Android (63.7%)
iOS (36.3%)
Top devices
01 Apple iphone1,1
02 Samsung samsung+galaxy+a16+5g
03 Generic Android 6.0
04 Generic Android6.0
05 Samsung Galaxy S20 FE 5G
Leading carriers
01 Rogers Wireless
02 Freedom Mobile
03 Fido
Updated: 07-2026