Start.io audiences
Second-Hand Shoppers
in Germany

overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in Germany, 39.5% are in the 55+ age group.


Country
Germany
Population
83,517,045
Area
348,672 sq km

INSIGHTS ON Second-Hand Shoppers in Germany
Age
55 years and above 39.5%
45-54 years 10.9%
35-44 years 8.2%
25-34 years 27.8%
18-24 years 13.6%
Gender
Male (59%)
Female (41%)
OS
Android (69.9%)
iOS (30.1%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Samsung Galaxy S24
04 Samsung Galaxy S23
05 Samsung Galaxy S22
Leading carriers
01 Vodafone
02 Telekom
03 O2
Updated: 07-2026