Start.io audiences
Second-Hand Shoppers
in Indonesia

overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in Indonesia, 32.5% are in the 25-34 age group.


Country
Indonesia
Population
270,625,568
Area
1,811,569 sq km

INSIGHTS ON Second-Hand Shoppers in Indonesia
Age
55 years and above 13.1%
45-54 years 11.5%
35-44 years 14.7%
25-34 years 32.5%
18-24 years 28.1%
Gender
Male (37.3%)
Female (62.7%)
OS
Android (85%)
iOS (15%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Apple iPhone14,5
04 Apple iPhone12,1
05 Samsung Galaxy A55 5G
Leading carriers
01 Telkomsel
02 Indosat
03 Excelcomindo
Updated: 07-2026