Start.io audiences
Second-Hand Shoppers
in Iowa

overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in Iowa, 40.1% are in the 55+ age group.


Country
United States
State
Iowa
Population
3,155,070
Area
55,857 sq mi

INSIGHTS ON Second-Hand Shoppers in Iowa
Age
55 years and above 40.1%
45-54 years 21.7%
35-44 years 11.3%
25-34 years 12.3%
18-24 years 14.6%
Gender
Male (37%)
Female (63%)
Household income
Less than $25,000 30%
$25,000 to $39,999 14.5%
$40,000 to $59,999 20.6%
$60,000 to $74,999 6.5%
$75,000 to $99,999 13.9%
$100,000 to $149,999 13.1%
$150,000 and above 1.3%
OS
Android (43.1%)
iOS (56.9%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Apple iPhone14,5
04 Apple iPhone15,4
05 Apple iPhone14,7
Leading carriers
01 Verizon
02 U.S. Cellular
03 AT&T
5 most visited places/venues
01 Noelridge
02 Central Park
03 Ashby Park
04 Fairmeadows Park
05 Lininger Park
Updated: 07-2026