Start.io audiences
Second-Hand Shoppers
in Madrid
overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in Madrid, 43.3% are in the 55+ age group.
Country
Spain
City
Madrid
Population
3,266,126
Area
606 sq km
INSIGHTS ON Second-Hand Shoppers in Madrid
Age
55 years and above 43.3%
45-54 years 9.6%
35-44 years 14.5%
25-34 years 9.8%
18-24 years 22.8%
Gender
Male (69.9%)
Female (30.1%)
OS
Android (80.8%)
iOS (19.2%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Samsung Galaxy A54 5G
04 Samsung Galaxy A52s 5G
05 Samsung Galaxy A53 5G
Leading carriers
01 Digi
02 Yoigo
03 Orange
Updated: 07-2026