Start.io audiences
Second-Hand Shoppers
in Mumbai

overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in Mumbai, 65% are in the 25-34 age group.


Country
India
City
Mumbai
Population
12,478,447
Area
603 sq km

INSIGHTS ON Second-Hand Shoppers in Mumbai
Age
55 years and above 4.8%
45-54 years 0.9%
35-44 years 2.2%
25-34 years 65%
18-24 years 27%
Gender
Male (86.1%)
Female (13.9%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 OnePlus OnePlus Nord CE 3 Lite 5G
04 Samsung Galaxy S24 Ultra
05 OnePlus OnePlus 11R 5G
Leading carriers
01 Jio
02 Airtel
03 Vodafone
Updated: 07-2026