Start.io audiences
Second-Hand Shoppers
in New Jersey

overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in New Jersey, 47.7% are in the 55+ age group.


Country
United States
State
New Jersey
Population
8,882,190
Area
7,354 sq mi

INSIGHTS ON Second-Hand Shoppers in New Jersey
Age
55 years and above 47.7%
45-54 years 21.8%
35-44 years 10%
25-34 years 9.7%
18-24 years 10.7%
Gender
Male (56.5%)
Female (43.5%)
Household income
Less than $25,000 33.3%
$25,000 to $39,999 12.5%
$40,000 to $59,999 14.6%
$60,000 to $74,999 6.2%
$75,000 to $99,999 10.7%
$100,000 to $149,999 21.4%
$150,000 and above 1.3%
OS
Android (82.2%)
iOS (17.8%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy S23 Ultra
04 Samsung sm-s908u
05 Samsung Galaxy A14 5G
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Cornell University
02 Independence Park
03 Branch Brook Park
04 West End Avenue Park
05 Hunterdon Street Park
Updated: 07-2026