Start.io audiences
Second-Hand Shoppers
in New York City
overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in New York City, 50.7% are in the 55+ age group.
Country
United States
City
New York City, New York
Population
8,336,817
Area
301 sq mi
INSIGHTS ON Second-Hand Shoppers in New York City
Age
55 years and above 50.7%
45-54 years 20.5%
35-44 years 9.6%
25-34 years 8.5%
18-24 years 10.7%
Gender
Male (60.7%)
Female (39.3%)
Household income
Less than $25,000 39.4%
$25,000 to $39,999 11.9%
$40,000 to $59,999 12.9%
$60,000 to $74,999 6.4%
$75,000 to $99,999 12.9%
$100,000 to $149,999 15.5%
$150,000 and above 1.1%
OS
Android (77.5%)
iOS (22.5%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 universal7870 Galaxy On Nxt
04 Samsung Galaxy S23 Ultra
05 Samsung Galaxy S24 Ultra
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 City Hall Park
02 Central Park
03 Ruppert Park
04 Cornell University
05 St. Catherine's Park
Updated: 07-2026