Start.io audiences
Second-Hand Shoppers
in San Francisco

overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in San Francisco, 33% are in the 55+ age group.


Country
United States
City
San Francisco, California
Population
881,549
Area
46 sq mi

INSIGHTS ON Second-Hand Shoppers in San Francisco
Age
55 years and above 33%
45-54 years 24.6%
35-44 years 12%
25-34 years 13%
18-24 years 17.4%
Gender
Male (57.9%)
Female (42.1%)
Household income
Less than $25,000 31.8%
$25,000 to $39,999 13.5%
$40,000 to $59,999 18.1%
$60,000 to $74,999 6.7%
$75,000 to $99,999 10%
$100,000 to $149,999 19.1%
$150,000 and above 0.9%
OS
Android (33%)
iOS (67%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Apple iPhone17,2
04 Apple iPhone14,5
05 Apple iPhone16,2
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Belo Garden
02 Cornell University
03 Central Park
04 City Hall Park
05 Honolulu Watershed Forest Reserve
Updated: 07-2026