Start.io audiences
Second-Hand Shoppers
in Toronto

overview
Users who shop for second-hand items might be searching for vintage finds or looking for a good deal on clothing, furniture or other items. Based on POI visits, mobile apps and various device data signals, of the second hand shoppers in Toronto, 44% are in the 55+ age group.


Country
Canada
City
Toronto
Population
2,731,571
Area
630 sq km

INSIGHTS ON Second-Hand Shoppers in Toronto
Age
55 years and above 44%
45-54 years 11.9%
35-44 years 17%
25-34 years 11.7%
18-24 years 15.4%
Gender
Male (64.9%)
Female (35.1%)
OS
Android (55.8%)
iOS (44.2%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Generic Android6.0
04 Samsung Galaxy S20 FE 5G
05 Apple iPhone17,2
Leading carriers
01 Rogers Wireless
02 Freedom Mobile
03 Fido
Updated: 07-2026