Start.io audiences

Social Media Users
in Australia

Social Media Users
overview

There are billions of social media users worldwide, and they are spread across a handful of top social media platforms. Each platform offers a different experience and way to share content which heavily impacts the type of user who chooses it. Social media users in Australia have chosen the as their device of choice. Learn more about the defining characteristics of social media users through the charts below.

Social Media Users
Australia map
Geolocation stat
Country
Australia
Population
25,203,198
Area
7,633,565 sq km
Audience size
8,458,775
Australia map

INSIGHTS ON Social Media Users in Australia

Age
55 years and above 13.2%
45-54 years 5.7%
35-44 years 10.7%
25-34 years 36.6%
18-24 years 33.8%
Gender
Male (65.8%)
Female (34.2%)
OS
Android (88.3%)
iOS (11.7%)
Leading carriers
01 Telstra
02 Optus
03 Vodafone
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Updated: 03-2023