Start.io audiences
Social Media Users
in New Zealand
overview
There are billions of social media users worldwide, and they are spread across a handful of top social media platforms. Each platform offers a different experience and way to share content which heavily impacts the type of user who chooses it. Social media users in New Zealand have chosen the Generic Android 6.0 as their device of choice. Learn more about the defining characteristics of social media users through the charts below.
Country
New Zealand
Population
4,783,063
Area
262,443 sq km
INSIGHTS ON Social Media Users in New Zealand
Age
55 years and above 27.4%
45-54 years 10.8%
35-44 years 11.6%
25-34 years 16.7%
18-24 years 33.5%
Gender
Male (57.8%)
Female (42.2%)
OS
Android (77.6%)
iOS (22.4%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Samsung Galaxy S24 Ultra
04 Samsung Galaxy S23 Ultra
05 Samsung Galaxy S25 Ultra
Leading carriers
01 2degrees
02 Spark
03 Vodafone
Updated: 07-2026