Start.io audiences

Social Media Users
in Sao Paulo

Social Media Users
overview

There are billions of social media users worldwide, and they are spread across a handful of top social media platforms. Each platform offers a different experience and way to share content which heavily impacts the type of user who chooses it. Social media users in Sao Paulo have chosen the Generic Android 6.0 as their device of choice. Learn more about the defining characteristics of social media users through the charts below.

Social Media Users
Sao Paulo map
Geolocation stat
Country
Brazil
City
Sao Paulo
Population
12,252,023
Area
1,521 sq km
Audience size
4,739,095
Sao Paulo map

INSIGHTS ON Social Media Users in Sao Paulo

Age
55 years and above 20%
45-54 years 12.4%
35-44 years 10.1%
25-34 years 19.7%
18-24 years 37.7%
Gender
Male (69.5%)
Female (30.5%)
OS
Android (84.8%)
iOS (15.2%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Samsung Galaxy A14 5G
04 Samsung Galaxy A15
05 motorola moto g22
Leading carriers
01 Claro
02 Tim
03 Vivo
Activate this Audience
Activate this audience and access hundreds of user segments,
each containing millions of active consumers
Updated: 07-2026