Start.io audiences
Target Shoppers
in Austin
overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Austin, 37.7% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
City
Austin, Texas
Population
978,908
Area
312 sq mi
INSIGHTS ON Target Shoppers in Austin
Age
55 years and above 37.7%
45-54 years 24.4%
35-44 years 12.7%
25-34 years 8.5%
18-24 years 16.7%
Gender
Male (51.3%)
Female (48.7%)
Household income
Less than $25,000 35.2%
$25,000 to $39,999 15.9%
$40,000 to $59,999 16.4%
$60,000 to $74,999 5.6%
$75,000 to $99,999 10.1%
$100,000 to $149,999 14.5%
$150,000 and above 2.4%
OS
Android (60.8%)
iOS (39.2%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 Verizon
02 AT&T
03 AT&T
5 most visited places/venues
01 Target
02 Brownie Neighborhood Park
03 Belo Garden
04 H-E-B
05 Garrison District Park
Updated: 07-2026