Start.io audiences
Target Shoppers
in Bakersfield
overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Bakersfield, 51% are in the 18-24 age group. Get more insights about this consumer group in the following charts.
Country
United States
City
Bakersfield, California
Population
384,145
Area
148 sq mi
INSIGHTS ON Target Shoppers in Bakersfield
Age
55 years and above 4.8%
45-54 years 3.2%
35-44 years 11.9%
25-34 years 29.1%
18-24 years 51%
Gender
Male (48.1%)
Female (51.9%)
Household income
Less than $25,000 27.1%
$25,000 to $39,999 12.8%
$40,000 to $59,999 14.7%
$60,000 to $74,999 6.3%
$75,000 to $99,999 16.6%
$100,000 to $149,999 22.5%
$150,000 and above %
OS
Android (64%)
iOS (36%)
Leading carriers
01 T-Mobile
02 Verizon
03 T-Mobile
5 most visited places/venues
01 Patriots Park
02 North Beardley Park
03 Bakersfield Country Club
04 Nor Bakersfield Recreation & Park District Bkfd
05 Tradewinds Park
Updated: 03-2023