Start.io audiences
Target Shoppers
in California
overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in California, 48.7% are in the 18-24 age group. Get more insights about this consumer group in the following charts.
Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi
INSIGHTS ON Target Shoppers in California
Age
55 years and above 6.5%
45-54 years 5.3%
35-44 years 11.4%
25-34 years 28.2%
18-24 years 48.7%
Gender
Male (52.1%)
Female (47.9%)
Household income
Less than $25,000 31.6%
$25,000 to $39,999 14%
$40,000 to $59,999 17.2%
$60,000 to $74,999 7.2%
$75,000 to $99,999 10.8%
$100,000 to $149,999 19.2%
$150,000 and above %
OS
Android (64.4%)
iOS (35.6%)
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Target
02 Foothill Meadows Park
03 Citrus Park
04 La Sierra Park
05 Centennial Park
Updated: 03-2023