Start.io audiences
Target Shoppers
in Illinois

overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Illinois, 36.6% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
Illinois
Population
12,671,821
Area
55,519 sq mi

INSIGHTS ON Target Shoppers in Illinois
Age
55 years and above 36.6%
45-54 years 24.4%
35-44 years 13.3%
25-34 years 9.9%
18-24 years 15.8%
Gender
Male (51.3%)
Female (48.7%)
Household income
Less than $25,000 31.7%
$25,000 to $39,999 15.1%
$40,000 to $59,999 16%
$60,000 to $74,999 5.7%
$75,000 to $99,999 12.2%
$100,000 to $149,999 16.6%
$150,000 and above 2.7%
OS
Android (66.7%)
iOS (33.3%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Target
02 Marquette (Jacques)
03 CVS Pharmacy
04 Walmart Supercenter
05 Shedd (John G )
Updated: 07-2026