Start.io audiences
Target Shoppers
in Kentucky

overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Kentucky, 36.6% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
Kentucky
Population
4,467,673
Area
39,486 sq mi

INSIGHTS ON Target Shoppers in Kentucky
Age
55 years and above 36.6%
45-54 years 24.3%
35-44 years 12.7%
25-34 years 10.3%
18-24 years 16%
Gender
Male (49.7%)
Female (50.3%)
Household income
Less than $25,000 41.4%
$25,000 to $39,999 16.1%
$40,000 to $59,999 14.4%
$60,000 to $74,999 5%
$75,000 to $99,999 9.4%
$100,000 to $149,999 11.6%
$150,000 and above 2.1%
OS
Android (68%)
iOS (32%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Apple iPad1,1
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 AT&T
02 T-Mobile
03 Verizon
5 most visited places/venues
01 Target
02 Iroquois
03 Okolona
04 Walmart Supercenter
05 CVS Pharmacy
Updated: 07-2026