Start.io audiences
Target Shoppers
in Lincoln

overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Lincoln, 38.2% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
City
Lincoln, Nebraska
Population
289,102
Area
92 sq mi

INSIGHTS ON Target Shoppers in Lincoln
Age
55 years and above 38.2%
45-54 years 23.4%
35-44 years 10.4%
25-34 years 11.7%
18-24 years 16.1%
Gender
Male (39.4%)
Female (60.6%)
Household income
Less than $25,000 29.2%
$25,000 to $39,999 16%
$40,000 to $59,999 21.2%
$60,000 to $74,999 6.5%
$75,000 to $99,999 9%
$100,000 to $149,999 15.7%
$150,000 and above 2.4%
OS
Android (68.2%)
iOS (31.8%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung SM-G991U
04 Samsung sm-s901u
05 Samsung sm-s908u
Leading carriers
01 Verizon
5 most visited places/venues
01 Target
02 Helen Boosalis Trail Corridor
03 Roper (Max E)
04 Piedmont
05 Stransky
Updated: 07-2026