Start.io audiences
Target Shoppers
in Maryland

overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Maryland, 35.7% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
Maryland
Population
6,045,680
Area
9,707 sq mi

INSIGHTS ON Target Shoppers in Maryland
Age
55 years and above 35.7%
45-54 years 23.5%
35-44 years 13.4%
25-34 years 11.8%
18-24 years 15.6%
Gender
Male (41.3%)
Female (58.7%)
Household income
Less than $25,000 28.9%
$25,000 to $39,999 12.7%
$40,000 to $59,999 14%
$60,000 to $74,999 5.6%
$75,000 to $99,999 12.1%
$100,000 to $149,999 23.2%
$150,000 and above 3.4%
OS
Android (70.2%)
iOS (29.8%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 Verizon
02 T-Mobile
03 Verizon
5 most visited places/venues
01 Target
02 Triangle Park
03 Joe Cole
04 Kennedy
05 Fort Chaplin Park
Updated: 07-2026