Start.io audiences
Target Shoppers
in Michigan
overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Michigan, 36.8% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
State
Michigan
Population
9,986,857
Area
56,539 sq mi
INSIGHTS ON Target Shoppers in Michigan
Age
55 years and above 36.8%
45-54 years 24.6%
35-44 years 12.4%
25-34 years 10.2%
18-24 years 16.1%
Gender
Male (33.5%)
Female (66.5%)
Household income
Less than $25,000 33.6%
$25,000 to $39,999 16.6%
$40,000 to $59,999 17.7%
$60,000 to $74,999 5.4%
$75,000 to $99,999 9.7%
$100,000 to $149,999 14.8%
$150,000 and above 2.3%
OS
Android (71.1%)
iOS (28.9%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Target
02 Peterson
03 CVS Pharmacy
04 Intervale-Roselawn
05 Richard Allen
Updated: 07-2026