Start.io audiences
Target Shoppers
in Mississippi
overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Mississippi, 35.1% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
State
Mississippi
Population
2,976,149
Area
46,923 sq mi
INSIGHTS ON Target Shoppers in Mississippi
Age
55 years and above 35.1%
45-54 years 23.9%
35-44 years 14.4%
25-34 years 10.8%
18-24 years 15.8%
Gender
Male (20.3%)
Female (79.7%)
Household income
Less than $25,000 43.2%
$25,000 to $39,999 16.2%
$40,000 to $59,999 12.6%
$60,000 to $74,999 4.2%
$75,000 to $99,999 9.4%
$100,000 to $149,999 11.8%
$150,000 and above 2.6%
OS
Android (63.2%)
iOS (36.8%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 AT&T
02 T-Mobile
03 Verizon
5 most visited places/venues
01 Target
02 Walmart Supercenter
03 CVS Pharmacy
04 Consumer Cellular
05 Shell Oil
Updated: 07-2026