Start.io audiences
Target Shoppers
in Oakland
overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Oakland, 35.2% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
City
Oakland, California
Population
433,031
Area
55 sq mi
INSIGHTS ON Target Shoppers in Oakland
Age
55 years and above 35.2%
45-54 years 24.9%
35-44 years 10.4%
25-34 years 15.8%
18-24 years 13.5%
Gender
Male (52.8%)
Female (47.2%)
Household income
Less than $25,000 33.2%
$25,000 to $39,999 13.5%
$40,000 to $59,999 15%
$60,000 to $74,999 6.1%
$75,000 to $99,999 10.5%
$100,000 to $149,999 19%
$150,000 and above 2.7%
OS
Android (67.9%)
iOS (32.1%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Apple iPhone14,3
5 most visited places/venues
01 Glen Daniels Park
02 Belo Garden
03 Baldwin Park
04 Snow Park
05 Cornell University
Updated: 07-2026