Start.io audiences
Target Shoppers
in Ohio

overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Ohio, 37.3% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
Ohio
Population
11,689,100
Area
40,861 sq mi

INSIGHTS ON Target Shoppers in Ohio
Age
55 years and above 37.3%
45-54 years 24%
35-44 years 12.4%
25-34 years 10.5%
18-24 years 15.8%
Gender
Male (51%)
Female (49%)
Household income
Less than $25,000 35.9%
$25,000 to $39,999 15.1%
$40,000 to $59,999 16.2%
$60,000 to $74,999 5.6%
$75,000 to $99,999 10.7%
$100,000 to $149,999 14.3%
$150,000 and above 2.2%
OS
Android (71.1%)
iOS (28.9%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Target
02 CVS Pharmacy
03 Walmart Supercenter
04 Consumer Cellular
05 Columbus Commons
Updated: 07-2026