Start.io audiences
Target Shoppers
in Pennsylvania
overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Pennsylvania, 36.1% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
State
Pennsylvania
Population
12,801,989
Area
44,743 sq mi
INSIGHTS ON Target Shoppers in Pennsylvania
Age
55 years and above 36.1%
45-54 years 23.6%
35-44 years 12.4%
25-34 years 11.5%
18-24 years 16.3%
Gender
Male (51.3%)
Female (48.7%)
Household income
Less than $25,000 34.5%
$25,000 to $39,999 15.3%
$40,000 to $59,999 15.3%
$60,000 to $74,999 5.7%
$75,000 to $99,999 10.8%
$100,000 to $149,999 16.2%
$150,000 and above 2.1%
OS
Android (71.8%)
iOS (28.2%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s901u
03 Samsung sm-s908u
04 Apple iPad1,1
05 Samsung SM-G991U
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Target
02 Dilworth Plaza
03 CVS Pharmacy
04 Zeihler Playground
05 Overington Park
Updated: 07-2026