Start.io audiences
Target Shoppers
in San Diego
overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in San Diego, 35.2% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
City
San Diego, California
Population
1,423,851
Area
325 sq mi
INSIGHTS ON Target Shoppers in San Diego
Age
55 years and above 35.2%
45-54 years 24.8%
35-44 years 10.6%
25-34 years 14.5%
18-24 years 14.9%
Gender
Male (52.9%)
Female (47.1%)
Household income
Less than $25,000 27.8%
$25,000 to $39,999 14.4%
$40,000 to $59,999 15.3%
$60,000 to $74,999 5.1%
$75,000 to $99,999 11.3%
$100,000 to $149,999 22.1%
$150,000 and above 4%
OS
Android (66.4%)
iOS (33.6%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 Verizon
02 AT&T
03 T-Mobile
5 most visited places/venues
01 Mid-City Os
02 Belo Garden
03 Cornell University
04 City Hall Park
05 South Crest Trails Np
Updated: 07-2026