Start.io audiences
Technology Enthusiasts
in Australia

overview
Technology enthusiasts are interested in the latest technology and gadgets as a lifestyle. They are often early adopters of technology and enjoy having new tech items before the masses. Based on mobile apps and various device data signals, of the technology enthusiasts in Australia, 45.4% are in the 55+ age group.


Country
Australia
Population
25,203,198
Area
7,633,565 sq km

INSIGHTS ON Technology Enthusiasts in Australia
Age
55 years and above 45.4%
45-54 years 13.4%
35-44 years 11.7%
25-34 years 9.3%
18-24 years 20.2%
Gender
Male (71.8%)
Female (28.2%)
OS
Android (73.6%)
iOS (26.4%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Apple iPad1,1
04 Samsung Galaxy S24 Ultra
05 Samsung Galaxy S25 Ultra
Leading carriers
01 Telstra
02 Optus
03 Vodafone
Updated: 07-2026