Start.io audiences
Thanksgiving Grocery Shoppers
in California

overview
Users who shop for Thanksgiving groceries might be hosting friends and family for the holiday or need to prepare a dish to bring to someone else's home. Based on POI visits, mobile apps and various device data signals, of the Thanksgiving grocery shoppers in California, 29.4% are in the 55+ age group.


Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi

INSIGHTS ON Thanksgiving Grocery Shoppers in California
Age
55 years and above 29.4%
45-54 years 20.9%
35-44 years 20.8%
25-34 years 11.7%
18-24 years 17.2%
Gender
Male (52.9%)
Female (47.1%)
Household income
Less than $25,000 32.8%
$25,000 to $39,999 15.3%
$40,000 to $59,999 14.5%
$60,000 to $74,999 5.4%
$75,000 to $99,999 11%
$100,000 to $149,999 18.1%
$150,000 and above 2.9%
OS
Android (73%)
iOS (27%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Belo Garden
02 City Hall Park
03 Cornell University
04 Central Park
05 Highland Park
Updated: 07-2026