Start.io audiences
Thanksgiving Grocery Shoppers
in New Jersey

overview
Users who shop for Thanksgiving groceries might be hosting friends and family for the holiday or need to prepare a dish to bring to someone else's home. Based on POI visits, mobile apps and various device data signals, of the Thanksgiving grocery shoppers in New Jersey, 37.4% are in the 55+ age group.


Country
United States
State
New Jersey
Population
8,882,190
Area
7,354 sq mi

INSIGHTS ON Thanksgiving Grocery Shoppers in New Jersey
Age
55 years and above 37.4%
45-54 years 20.4%
35-44 years 18.7%
25-34 years 8.3%
18-24 years 15.2%
Gender
Male (52.7%)
Female (47.3%)
Household income
Less than $25,000 31.5%
$25,000 to $39,999 12%
$40,000 to $59,999 13.7%
$60,000 to $74,999 6.2%
$75,000 to $99,999 11.8%
$100,000 to $149,999 23%
$150,000 and above 1.8%
OS
Android (69%)
iOS (31%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung Galaxy A15 5G
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Independence Park
02 Branch Brook Park
03 West End Avenue Park
04 Hunterdon Street Park
05 Weequahic Park
Updated: 07-2026