Start.io audiences
The Home Depot Shoppers
in Bakersfield

overview
Home Depot shoppers tend to enjoy DIY home improvement projects and turn to the retailer to purchase all the supplies they need. Based on POI visits, mobile apps and various device data signals, of all the Home Depot shoppers in Bakersfield, 29.6% are in the 55+ age group.


Country
United States
City
Bakersfield, California
Population
384,145
Area
148 sq mi

INSIGHTS ON The Home Depot Shoppers in Bakersfield
Age
55 years and above 29.6%
45-54 years 22.7%
35-44 years 15.9%
25-34 years 13.5%
18-24 years 18.2%
Gender
Male (50.7%)
Female (49.3%)
Household income
Less than $25,000 30.3%
$25,000 to $39,999 16.2%
$40,000 to $59,999 13.9%
$60,000 to $74,999 4.5%
$75,000 to $99,999 13%
$100,000 to $149,999 19.4%
$150,000 and above 2.8%
OS
Android (68.3%)
iOS (31.7%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung Galaxy S23 Ultra
05 Samsung Galaxy A14 5G
Leading carriers
01 T-Mobile
02 AT&T
03 Verizon
5 most visited places/venues
01 Cornell University
02 Belo Garden
03 City Hall Park
04 Central Park
05 Highland Park
Updated: 07-2026