Start.io audiences
The Home Depot Shoppers
in California

overview
Home Depot shoppers tend to enjoy DIY home improvement projects and turn to the retailer to purchase all the supplies they need. Based on POI visits, mobile apps and various device data signals, of all the Home Depot shoppers in California, 32.3% are in the 55+ age group.


Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi

INSIGHTS ON The Home Depot Shoppers in California
Age
55 years and above 32.3%
45-54 years 25.6%
35-44 years 13.2%
25-34 years 12.6%
18-24 years 16.2%
Gender
Male (56.9%)
Female (43.1%)
Household income
Less than $25,000 31.5%
$25,000 to $39,999 15.4%
$40,000 to $59,999 14.1%
$60,000 to $74,999 5.1%
$75,000 to $99,999 11.7%
$100,000 to $149,999 18.7%
$150,000 and above 3.5%
OS
Android (71.9%)
iOS (28.1%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Belo Garden
02 City Hall Park
03 Cornell University
04 The Home Depot
05 Central Park
Updated: 07-2026