Start.io audiences
The Home Depot Shoppers
in Durham

overview
Home Depot shoppers tend to enjoy DIY home improvement projects and turn to the retailer to purchase all the supplies they need. Based on POI visits, mobile apps and various device data signals, of all the Home Depot shoppers in Durham, 43.1% are in the 55+ age group.


Country
United States
City
Durham, North Carolina
Population
278,993
Area
109 sq mi

INSIGHTS ON The Home Depot Shoppers in Durham
Age
55 years and above 43.1%
45-54 years 22.6%
35-44 years 9.5%
25-34 years 10%
18-24 years 14.8%
Gender
Male (50.6%)
Female (49.4%)
Household income
Less than $25,000 33.4%
$25,000 to $39,999 16.8%
$40,000 to $59,999 18.1%
$60,000 to $74,999 5.1%
$75,000 to $99,999 13.1%
$100,000 to $149,999 10.5%
$150,000 and above 3%
OS
Android (71%)
iOS (29%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Apple iPad1,1
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 Verizon
5 most visited places/venues
01 The Home Depot
02 Hillandale Golf Course
03 Birchwood Park
04 North Point Center
05 Ribbonwalk Nature Preserve
Updated: 07-2026