Start.io audiences

The Home Depot Shoppers
in Massachusetts

The Home Depot Shoppers
overview

Home Depot shoppers tend to enjoy DIY home improvement projects and turn to the retailer to purchase all the supplies they need. Based on POI visits, mobile apps and various device data signals, of all the Home Depot shoppers in Massachusetts, 38.7% are in the 55+ age group.

The Home Depot Shoppers
Massachusetts map
Geolocation stat
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
Audience size
339,911
Massachusetts map

INSIGHTS ON The Home Depot Shoppers in Massachusetts

Age
55 years and above 38.7%
45-54 years 22.2%
35-44 years 14.3%
25-34 years 9.4%
18-24 years 15.4%
Gender
Male (55.4%)
Female (44.6%)
Household income
Less than $25,000 31.5%
$25,000 to $39,999 11.4%
$40,000 to $59,999 13.8%
$60,000 to $74,999 6.1%
$75,000 to $99,999 12.8%
$100,000 to $149,999 22.8%
$150,000 and above 1.7%
OS
Android (67.9%)
iOS (32.1%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy A15 5G
04 Samsung sm-s901u
05 Samsung sm-s908u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 The Home Depot
02 Codman Square
03 Highland Park
04 Port of Boston
05 Hale Park
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Updated: 07-2026