Start.io audiences
Users Booking Travel Through OTAs
in Arkansas

overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Arkansas, 27.7% of Users Booking Travel Through OTAs are in the 35-44 age group. Explore more characteristics of these users in the charts below.


Country
United States
State
Arkansas
Population
3,017,804
Area
52,035 sq mi

INSIGHTS ON Users Booking Travel Through OTAs in Arkansas
Age
55 years and above 21.9%
45-54 years 16.8%
35-44 years 27.7%
25-34 years 12%
18-24 years 21.6%
Gender
Male (25.6%)
Female (74.4%)
Household income
Less than $25,000 43.6%
$25,000 to $39,999 19.1%
$40,000 to $59,999 15.6%
$60,000 to $74,999 6.8%
$75,000 to $99,999 6.7%
$100,000 to $149,999 7.5%
$150,000 and above 0.8%
Top devices
01 Samsung Galaxy A15 5G
02 Samsung Galaxy S24 Ultra
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy A14 5G
05 Samsung sm-s908u
Leading carriers
01 Verizon
02 AT&T
03 AT&T
5 most visited places/venues
01 Belo Garden
02 Myriad Gardens
03 Wedgewood Park
04 Wedgewood Homeowners
05 City Hall Park
Updated: 07-2026