Start.io audiences
Users Booking Travel Through OTAs
in Colombia

overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Colombia, 51.3% of Users Booking Travel Through OTAs are in the 18-24 age group. Explore more characteristics of these users in the charts below.


Country
Colombia
Population
50,339,443
Area
1,038,700 sq km

INSIGHTS ON Users Booking Travel Through OTAs in Colombia
Age
55 years and above 17.2%
45-54 years 6.4%
35-44 years 8.6%
25-34 years 16.5%
18-24 years 51.3%
Gender
Male (69%)
Female (31%)
Top devices
01 Generic Android 6.0
02 xiaomi Redmi 13C
03 xiaomi Redmi 14C
04 xiaomi Redmi Note 13
05 Samsung Galaxy A21s
Leading carriers
01 Claro
02 Tigo
03 Movistar
Updated: 07-2026