Start.io audiences
Users Booking Travel Through OTAs
in Dallas
overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Dallas, 26.4% of Users Booking Travel Through OTAs are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
City
Dallas, Texas
Population
1,343,573
Area
340 sq mi
INSIGHTS ON Users Booking Travel Through OTAs in Dallas
Age
55 years and above 26.4%
45-54 years 19.4%
35-44 years 21%
25-34 years 12.8%
18-24 years 20.4%
Gender
Male (64.6%)
Female (35.4%)
Household income
Less than $25,000 42.2%
$25,000 to $39,999 16%
$40,000 to $59,999 13%
$60,000 to $74,999 5.2%
$75,000 to $99,999 8.5%
$100,000 to $149,999 14.4%
$150,000 and above 0.7%
Top devices
01 Samsung Galaxy A15 5G
02 Samsung Galaxy A14 5G
03 Samsung Galaxy A16 5G
04 Samsung Galaxy S24 Ultra
05 Generic Android 6.0
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Belo Garden
02 Dallas National Golf Club
03 Crown Hill Memorial Park
04 Fish Trap Lake Park
05 J W Ray
Updated: 07-2026