Start.io audiences
Users Booking Travel Through OTAs
in Idaho
overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Idaho, 24% of Users Booking Travel Through OTAs are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
State
Idaho
Population
1,787,065
Area
82,643 sq mi
INSIGHTS ON Users Booking Travel Through OTAs in Idaho
Age
55 years and above 24%
45-54 years 18%
35-44 years 21.1%
25-34 years 15%
18-24 years 21.9%
Gender
Male (39%)
Female (61%)
Household income
Less than $25,000 35.1%
$25,000 to $39,999 17.5%
$40,000 to $59,999 19.3%
$60,000 to $74,999 8.4%
$75,000 to $99,999 9%
$100,000 to $149,999 9.8%
$150,000 and above 1.1%
Top devices
01 Samsung Galaxy S23 Ultra
02 Samsung Galaxy S24 Ultra
03 Samsung Galaxy S23
04 Samsung Galaxy A15 5G
05 Samsung sm-s908u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Capitol Park
02 Molenaar Diamond Park Site
03 Shoshone Park
04 Wilson Creek Park
05 Memorial Park
Updated: 07-2026