Start.io audiences
Users Booking Travel Through OTAs
in India
overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In India, 59.6% of Users Booking Travel Through OTAs are in the 25-34 age group. Explore more characteristics of these users in the charts below.
Country
India
Population
1,366,417,754
Area
2,973,190 sq km
INSIGHTS ON Users Booking Travel Through OTAs in India
Age
55 years and above 8.6%
45-54 years 1.8%
35-44 years 3.7%
25-34 years 59.6%
18-24 years 26.2%
Gender
Male (78.2%)
Female (21.8%)
Top devices
01 Generic Android 6.0
02 OnePlus OnePlus Nord CE 3 Lite 5G
03 OnePlus OnePlus Nord CE 2 Lite 5G
04 xiaomi 23076RN4BI
05 xiaomi Redmi 13C 5G
Leading carriers
01 Jio
02 Jio
03 Airtel
Updated: 07-2026