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Users Booking Travel Through OTAs
in Italy

Users Booking Travel Through OTAs
overview

Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Italy, 45.9% of Users Booking Travel Through OTAs are in the 18-24 age group. Explore more characteristics of these users in the charts below.

Users Booking Travel Through OTAs
Italy map
Geolocation stat
Country
Italy
Population
60,550,075
Area
294,140 sq km
Audience size
3,837,157
Italy map

INSIGHTS ON Users Booking Travel Through OTAs in Italy

Age
55 years and above 6.6%
45-54 years 2.3%
35-44 years 6.4%
25-34 years 38.8%
18-24 years 45.9%
Gender
Male (82.8%)
Female (17.2%)
Top devices
01 HuaWei P20 lite
02 HuaWei HUAWEI P smart 2019
03 HuaWei HUAWEI P30 lite
04 Samsung Galaxy S8
05 Samsung Galaxy A10
Leading carriers
01 Vodafone
02 Tim
03 Wind
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Updated: 06-2022